Why Do Public Relations Professionals Wear Red?

The answer is simple: so the blood doesn’t show.

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How A Marketing Plan Skyrocketed My Success

Before you start your business, you need to develop your business plan. Even if this is just a few sentences to get you started before you formulate your larger plan.

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10 Ways To Expand Your Circle Of Influence

Many of my fellow female entrepreneurs have asked me how I became an important public relations industry influencer. Although I worked towards this goal for years,  there are certain things you

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Increase Brand Awareness With Public Speaking

As a successful female entrepreneur, you are likely busy writing your next speech. However, how often do you consciously use public speaking as a marketing tool? Public speaking is an underrated, yet

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10 Ways To Get Publicity For Your Brand

For effective publicity, you need to be organized and put in the work to control the message you send to the public. If you want to get some press for your

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(Review) Itzy Ritzy

Itzy Ritzy is a clothing and accessories brand dedicated to providing mothers and babies with safe, functional, and stylish pieces to add to their wardrobes. With a particular emphasis on multi-purpose

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How To Find Media To Write About Your Brand

Are you ready to start getting some new publicity? There’s a process for getting publicity effectively, which starts with defining what’s unique about your offering and then coming up with stories

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(Review) Earthlab Cosmetics – Raw Mascara

Earthlab Cosmetics is a Canadian company created by mother-daughter team Diane Peterson and Jennifer MacDougall. Founded on the belief that women shouldn’t have to compromise the health of their skin

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(Review) Golly Gee-pers Books

Golly Gee-pers is a green company devoted to making it fun and easy for children to learn good manners and civility. The company researches, tests, and develops new products that

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(Review) Z Create Design / Nursery Cloud Shelf and Cloud Book Caddy

Z Create Design is a husband and wife run business that sprouted from their own wedding in 2011 and further bloomed with the birth of their son is 2013, creating

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