About

Welcome to Fempreneur (Formerly Empress Avenue)

Fempreneur.com is a blog and podcast by Talia Beckett Davis featuring public relations tips, products and services for female entrepreneurs. 

Hi. I’m Talia Beckett Davis – publicist, lifestyle blogger, mom, and marketing to women expert. Vancouver, B.C. is home, but I’ve had the pleasure of living abroad in Finland and London, UK. I have more Christmas cheer than most. I absolutely love Pink. (I’m also the Founder of award winning agency Pink Pearl PR). I adopted my rescue pup “Hank” in August 2013 and “Duke” in December 2014. In 2016, I became a mom to my son “Joey” and I love to share updates on our family adventures. I write everything down in fancy little notebooks – organizing my thoughts keeps me sane.

I started this lifestyle blog as Empress Avenue to connect with and to inspire “fabulous females” across the globe. In 2020, this blog was re-branded to Fempreneur; an outlet that celebrates new product endeavors, promotes career advancements and highlights women’s fashion and lifestyle. It’s also home to my business podcast, which is available on iTunes, Spotify and iHeartRadio. The podcast features female entrepreneurs from across the globe and highlights them on this blog and on the women in public relations magazine.

I felt a calling to give back to my industry and help other women in my field succeed. I started the Organization of Canadian Women in Public Relations and one year later I launched the Organization of American Women in Public Relations. Through this network, I created meaningful relationships with women in public relations and media professionals. I work hard to help others move into leadership positions and get a seat at the boardroom table.

I’ve spent years studying online marketing trends and learning from many leading business owners. What worked in marketing a few years ago, doesn’t work today. You need to stay on top of marketing trends as a female entrepreneur to grow your sales and learn from others that have the brand success you desire.

I have a passion for helping female entrepreneurs build successful businesses and I’ve made it my personal mission to help YOU succeed.

I created this marketing education platform so that I can help other female entrepreneurs save valuable time building a business. I’ve spent years figuring out what works and what doesn’t work when it comes to making an impact through marketing strategies. I’ve documented it all and I’m sharing it with other female entrepreneurs through my online challenges, workshops and programs.

As a female entrepreneur, it’s critical to consider how you should invest in your business in order to keep building your brand. Investing in your own expertise is one of the fastest ways to help your company remain attractive to your target audience.

I get it, you’re busy running your business and you need a step by step plan to help you keep growing. The benefits of keeping on top of the latest public relations trends will have a big impact on your bottom line.

You can access our courses and programs from anywhere across the globe. We are excited to have you join us online and we look forward to being a part of your business success story. Your dream business requires bold action and I encourage you to take the next step right here as a fellow female entrepreneur.

I’m a strong believer that if you truly want to find success in business and life, you need to surround yourself with a community of other successful female entrepreneurs. Maybe you can relate?

As the CEO of Pink Pearl PR and the Founder of Women in PR North America, I wanted a personal platform to showcase all of the products and services I love, so Fempreneur.com was created! Working as a publicist, I’ve worked with major fashion magazines, kids style magazines and top bloggers. I’ve also had the opportunity to work with admired brands such as Lorna Jane, Lija Style, Guzzie and Guss, Stork Craft, Babes with Babies, MiniJoops, Pacific Baby, Intelligent Potty and many others. Over the years this blog has become a community of like-minded female entrepreneurs, who want to build a memorable brand and create value in everything they do. 

This blog serves as a forum to share personal lifestyle tips, new products I love for my family and events in my community. I also love traveling for business and with my family as much as possible! If you want to work together, please email me at Pink Pearl PR { talia @ pinkprfirm (dot) com }

Learn more about how to work with me here or join me in the Public Relations Academy.

Who is Fempreneur?

We are an online platform Where Women Inspire – a global community of career oriented women (and moms!) who share business advice, success stories and lifestyle inspiration.

We are working to help women reach it all – a budding career, a beautiful home life, meaningful relationships, and most importantly, a sense of self-worth.

We are giving women the resources and answers they need to succeed.

Our Audience

Who is the Fempreneur reader?

  • 74% female, 26% male
  • Highly engaged global audience, average 20,000 monthly blog views
  • Readers are primarily located in Canada, United States and the United Kingdom
  • Women business owners, career professionals, moms and media mavens
  • Between 20 to 55 years of age; 45% between 25 to 35 years of age
  • She is educated, eager to learn and constantly seeking opportunities for personal growth
  • She looks to inspire other women and has big goals, dreams and aspirations
  • She has a sense of self-worth, a personal brand and doesn’t let others define her
  • She creates her own style, but follows the latest trends and dresses for success

Topics

Women in business, career profiles, women leaders, fempreneurs, mompreneurs, women lifestyle topics such as – fashion & beauty, baby & kids, home décor, entertaining, fitness, travel, weddings.

Social Media Channels

@taliadavispr @fempreneurmedia @fempreneurpodcast @pinkpearlpr @womeninprcanada @womeninprusa

Member of the The Blog Societies’ since 2020. Created by Cathy Peshek from Poor Little It Girl, one of the “Top 5 Style Bloggers” by PEOPLE magazine and Jessica Camerata of My Style Vita a top blogger by Jezebel Magazine.

Download my media kit here.

Blog Meets Brand

Talia in the Media

Talia Beckett Davis has been quoted in multiple publications as a female entrepreneur and public relations expert. Here are some highlights!

2021 Press Coverage

2021-10-14 Fresh with Fiona ForbesInterview with Talia Beckett Davis

2021-07-28 The Visionaries Collective PodcastHow to Get Media Attention as a Female Entrepreneur with Talia Beckett Davis

2021-03-16 Thrive GlobalTalia Beckett Davis of Pink Pearl PR: “Book Speaking Events & Conferences”

2021-03-07 Fresh MagazinePursuit 365 Book Feature Talia Beckett Davis

2021-02-03 Authority MagazineTalia Beckett Davis of Pink Pearl PR: Five Ways For Influencers To Monetize Their Brand

2021-01-14 Paperbell Five No-Spend (or Low-Spend) Ways to Get Coaching Clients, Fast

2021-01-05 Elephant Journal New Year Resolutions for Women During COVID-19

2020 Press Coverage

2020-12-25 Simply Marketing PodcastSimple steps to getting great PR with Talia Beckett Davis – Episode 101

2020-11-16 Thrive GlobalTalia Beckett Davis: Nurture your relationships

2020-11-13 Authority MagazinePublicist Rockstars: Talia Beckett Davis of Pink Pearl PR and Women in PR North America

2020-10-03 Stories and Strategies PodcastWomen in PR – Canada, USA, the Americas with Talia Beckett Davis

2020-09-01 Quadriga University of Applied Sciences – Women in PR Book

2019 Press Coverage

2019-12-02 Platform MagazineSeats in the Office, But Not at the Table

2019-10-23 PR Talk PodcastThe PR Glass Ceiling Keeps Most Women Out of Leadership Roles. Talia Beckett Davis is Working to Change That.

2018 Press Coverage

2018-03-29 Style CanadaMash-Up Workouts to Create Your Body-Rocking Routine

2017 Press Coverage

2017-07-05 Nasdaq PR Influencers Women in PR: Live Video Interview with Talia Beckett-Davis

2017-06-13 O’Dwyer PRAmerican Women in PR Stresses ‘Professionalism’

2016 Press Coverage

2016-10-26 PR Week USA – Why Talia Beckett Davis is Expanding Women in PR Stateside

2016-08-16 Daily Hive Calgary – Network with women in public relations at The Bank and Baron: Opening remarks will be given by Talia Beckett-Davis

2016-07-12 Young PR Pros – Episode #110: Women in PR Founder

2016-01-12 Women’s Running MagazineOne Runner’s Crazy Life Adventure To Find Her Love For Running